I put them on everything. They are so hot but so good! I'm obsessed!

- Viola (2 kids, 1 grandkid, 2 cats)

As seen on Dragons' Den

Blending the traditional recipe from Central Vietnam with a sassy and audacious twist

Every jar of Rude Mama is crafted by hand, with love and grit, by a proud Vietnamese woman chasing the flavors of home and the memories that shaped her. Our sauces are rooted in the bold, unapologetic recipes of my heritage—recipes that speak of strength, resilience, and spice.

We pay tribute to the fierce, independent women who raised me—women often labeled “rude” or “difficult,” yet everything they touched turned to gold. That spirit lives in every drop of Rude Mama.

Made with premium Canadian ingredients, our hot sauces are fiery, soulful, and made to wake up your taste buds—but more importantly, they’re meant to cook with, to marinate, and to share. This is more than hot sauce. It’s a legacy you can taste.

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  • THE REAL DEAL

    Our secret is in the high-quality, fresh ingredients we handpick and craft to deliver bold spice, rich flavor, and real nourishment in every jar.

  • TRADITON IN A NEW LENS

    Our original recipe was passed down from grandmas to mamas to daughters—a gift of love and memory. We honor that tradition while giving it new life, turning it into a timeless flavor meant to be shared for generations.

  • A DIFFERENT STORY

    Our take on Vietnamese cuisine is rooted in balance, nature, and your well-being. It’s the kind of flavor that satisfies deeply, excites instantly, and leaves you wanting more—with bold taste and vibrant color that delights both your palate and your eyes.

  • EMPOWER A BETTER CAUSE

    Our take on Vietnamese cuisine celebrates harmony, a deep connection to nature, and your well-being. It’s the kind of flavor that satisfies and excites—bold enough to rave about, beautiful enough to stop you in your tracks. Every bite is fireworks for your mouth and a feast for your eyes.

  • Rude Mama Hot Sauce commits to be Gluten free

  • Rude Mama Hot Sauce commits to locally made in Ontario
  • Rude Mama Hot Sauce is proudly supported by OMAFRA
  • Rude Mama is proudly supported by World Trade Centre Toronto
  • Rude Mama Hot Sauce is proudly supported by Canadian Food Innovation Network
  • Rude Mama is Proudly supported by Canadian Manufacturers & Exporters
  • Rude Mama is proudly supported by Toronto Board of Trade
  • Rude Mama Hot Sauce is proudly supported by The Forum
  • Rude Mama is proudly supported by Coralus
  • Rude Mama Hot Sauce is proudly supported by Canadian Women in Food
  • Rude Mama Hot Sauce is proudly supported by Futurpreneur Canada
  • Rude Mama Hot Sauce is proudly supported by Digital Main St. Canada
  • Rude Mama Hot Sauce is proudly supported by Paro Centre for Women Canada
  • Rude Mama Hot Sauce is proudly supported by Women's Enterprise Organizations of Canada
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  • Rude Mama Hot Sauce is a proud alumni of Venturepark Labs
  • Rude Mama Hot Sauce is a proud alumni of Acces
  • Rude Mama Hot Sauce is a proud alumni of Syrian Canadian Foundation
  • Rude Mama Hot Sauce is a proud alumni of DMZ
  • Rude Mama Hot Sauce is a proud member of League of Innovators
  • Rude Mama Hot Sauce is a proud member of Foodpreneur Lab
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